Jollibee Group Opens First Multi-Brand State-of-the-Art Commissary in Cebu, Gearing for Accelerated VisMin and PH Growth
- Written by Media Outreach
Jollibee Group officially inaugurates its largest, state-of-the-art commissary in Cebu, Philippines, strengthening its Visayas and Mindanao operations, supporting multiple brands, creating jobs, and advancing sustainable growth across the country.
The inauguration was attended by national and local government leaders, including Cristina Roque, Secretary of the Department of Trade and Industry; Pamela Baricuatro, Governor of Cebu Province; Ace Durano, Cebu Provincial Administrator; Nito Durano, Mayor of Danao City; and Carmen Durano, Vice Mayor of Danao City.Milestone Facility for a High-Growth Region
The Danao facility is the fourth—and largest—Jollibee Group commissary in Cebu and its first multi-brand, state-of-the-art commissary in the Philippines. It comes at a time of accelerating economic momentum in VisMin, driven by a strong tourism rebound, the rise of BPO hubs, expanding agribusiness exports, and growing manufacturing clusters—factors that continue to drive employment, consumer spending, and demand across the region.
Outfitted with advanced automation and integrated systems, the commissary is designed to support increasing demand across multiple Jollibee Group brands while generating efficiencies by consolidating equipment and production capabilities. This allows the Group to scale responsibly while upholding its standards for food quality, consistency, and operational excellence.
Supporting Brand Expansion and Same-Store Growth
The Danao Commissary supplies key ingredients and products for the Group's major brands, including Jollibee, Chowking, Mang Inasal, Greenwich, Red Ribbon, and Burger King. These brands continue to expand their store networks in VisMin while sustaining same-store sales growth.
The facility strengthens the Group's supply chain by supporting distribution centers serving Cebu, Iloilo, Bacolod, Zamboanga, Cagayan de Oro, and Davao, as well as select areas in Luzon—ensuring reliability and scalability as the company accelerates its nationwide expansion.
Economic Impact
Speaking during the program, Department of Trade and Industry (DTI) Secretary Cristina Roque highlighted the broader economic impact of the investment.
"Every new commissary that the Jollibee Group opens represents more jobs, more security, and more growth for our local industries," Roque said. "As we open more commissaries, we are also encouraging more investments in our country while strengthening our supply chain."
Speaking at the inauguration, Joseph Tanbuntiong, Chief Executive Officer of Jollibee Group Philippines and Global Head of Jollibee Brand, underscored the strategic importance of the new facility to both the company's domestic and global growth.
"The opening of the Danao Commissary is both a reflection of our journey and a new beginning," Tanbuntiong said. "Accelerating our growth by building on the strong momentum in Visayas and Mindanao is critical to our Philippine business."
The investment also highlights the Jollibee Group's confidence in Cebu as a strategic hub for manufacturing and logistics.
"This commissary underscores our confidence in Cebu—its people, its capability, and its role in our growth today and in the long term," he added.
Community Impact and Sustainability
Beyond strengthening operational capacity, the Danao Commissary is expected to deliver shared value for local communities, generating close to 500 jobs, with over 60% of the workforce coming from Danao City. At full capacity, the commissary will create 800 jobs.
Sustainability features were integrated into the facility's design and operations in line with the Jollibee Group's Joy for Tomorrow agenda. From Day 1 of commercial operation, the Danao Commissary operates on 99% renewable electricity from geothermal sources. It is also equipped with roof-mounted solar panels, rainwater-harvesting systems, energy-efficient equipment, and wastewater treatment systems—supporting responsible, future-ready growth.
Tanbuntiong said the inauguration marks the beginning of a shared journey among stakeholders involved in the project.
"The success of the Danao Commissary is a shared success—for Danao, for Cebu, and for the nation. Together, we are building a stronger, more inclusive, and more sustainable future."
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