FWD and JAHK’s JA SparktheDream programme reached around 1,400 primary school students since its launch in May 2022
- Written by Media Outreach
FWD volunteer-led session – Guided by caring volunteers, students were able to learn basic financial concepts and budget management to become financially-capable citizens.
Supported by FWD, JA SparktheDream aims to develop children's financial literacy at an early age through close collaboration with primary schools, parents and corporate volunteers. The programme aims to nurture the next generation to become financially literate, innovative and socially minded who are able to take charge of their future.
Social innovation plans to live their dreams – Students unleash their creativity through different social innovations, allowing them to play a leading role in creating a better community for a better community.
Paul Tse, Chief Marketing and Digital Officer of FWD Hong Kong and Macau said, "Financial knowledge is becoming ever more essential nowadays, particularly at a young age. We're delighted to partner with JA Hong Kong to launch the JA SparktheDream programme which aims to develop children's financial literacy at an early age, inspire children to be agents of change socially and empower them to make informed financial decisions at different life stages. This partnership also strengthens the engagement between our employees and insurance agents, and the community as our volunteers teach students the basics of financial planning which in turn, encourages them to give back to society. We look forward to expanding this programme with JA Hong Kong to reach even more students in Hong Kong."Dr. William Lo, Chairman of JA Hong Kong said, "JA SparktheDream is a hands-on learning journey for students to develop essential financial capability, social awareness and life skills that are not covered in the regular school curriculum. We are glad that the students are motivated to come up with their creative social innovation ideas to promote financial wellness and bring about positive changes in our society. Our sincere gratitude to FWD for working with us in launching this impactful education initiative in Hong Kong and expanding to seven markets in the Asia Pacific region next year."
Close to 1,400 primary school students have learnt financial management and contribute to society
Since its launch in May 2022, the programme has served close to 1,400 primary four to six students in Hong Kong and provided over 9,700 experiential learning hours on financial literacy. The programme was supported by around 60 FWD volunteers to equip students with the skills and mindsets they need to become financially capable over the long-term.
JA SparktheDream organised:
- engaging volunteer-led workshops;
- extended learning through an interactive online platform;
- family games;
- community sharing; and
- a regional student exchange event organised to further encourage students to enhance their financial management skills in a gamified environment
As part of the programme, the students were encouraged to work in teams to participate in the JA SparktheDream Social Challenge 2022 taking place in early November. The challenge aims to unleash creativity in students and develop their empathy towards society. Entries include a robot for talent matching, neighbourhood support for working parents, and a mobile app for wet market stores to facilitate shopping. The five outstanding teams will be selected to represent Hong Kong at the regional challenge on 23 November 2022 (Wednesday) to exchange their financial management learnings and creative social innovations with students from Singapore.
Key education initiative to benefit over 25,000 students across Asia Pacific
JA SparktheDream was launched in Hong Kong and Singapore this year and will be expanded to Japan, Thailand, Indonesia, the Philippines and Vietnam in 2023. The programme aims to reach over 25,000 students across Asia Pacific, as well as their families and communities by 2024.
Programme details and school application: https://hk.jasparkthedream.org/
Download photos at this link: https://bit.ly/JA_SparktheDream
Hashtag: #FWD
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