News Daily


Men's Weekly

News from Asia

  • Written by Media Outreach
HONG KONG SAR - Media OutReach - 17 April 2023 - Mead Johnson Nutrition Hong Kong ("Mead Johnson") clinched the top award for its HK MJN A+upgraded formula in the Infant and Child Nutrition category at the recent Hong Kong Business Greater Bay Area Enterprise Awards 2022. For more than a century, Mead Johnson Nutrition has led the way in developing safe, high-quality, innovative paediatric nutrition products, guided by the mission to nourish the world's children for a better start in life.

Mead Johnson designed HK MJN A+ upgraded formula to give babies and children the best start in life. Mead Johnson Nutrition made the formula accessible to South China parents with a regionwide campaign. Through the project, Mead Johnson distributes the formula across Mainland China using cross-border platforms whilst driving consumer engagement and improving parent knowledge.

The HK MJN A+ formula is Mead Johnson's first that included DHA and ARA as ingredients. Since the Hong Kong launch of HK MJN A+ in 2000, consumers have continuously rated it as the top infant milk formula for over ten consecutive years. It is also the leading brand paediatricians recommend for child brain development in Hong Kong. The new HK MJN A+ upgraded formula adds HMO, a nutritional ingredient recognised by top researchers in recent years.

Mead Johnson used online and offline channels to distribute the HK MJN A+ upgraded formula across free trade zones. The company also made product-related information readily available, allowing parents to make the better choice for their children's nutritional needs.

The engaging HK MJN A+ upgrade launch inspired hundreds of partners and channel customers to assist parents during the launching event. Besides making high-quality infant and child nutrition products accessible, the partner network ensured that parents received quality service and professional assistance. Mead Johnson followed up by sharing scientific knowledge on nutrition and parenting on social media to keep the parents engaged and informed.

The campaign earned positive word of mouth and recommendations by consumers on Wechat, Xiaohungshu, TikTok, and baby vertical social platforms.

"We go beyond providing high-quality products and continue to drive innovation in infant and child nutrition products. We collaborated with healthcare professionals to help parents address concerns and difficulties in baby care and parenting. The goal was to empower parents so they could give their children a better start in life," said Mr Pankaj Agarwal, General Manager, Cross Border, Hong Kong & Taiwan of Mead Johnson Nutrition (Hong Kong) Limited.

The prestigious HKB Greater Bay Area Enterprise Awards honours outstanding companies for their excellent performance and commitment to driving collaborative and economic development between Hong Kong and the Greater Bay Area.

Hashtag: #MeadJohnson

The issuer is solely responsible for the content of this announcement.

Read more

Top Electrical Safety Tips from Inner West Sydney Electricians

While it may not be the most exciting subject to discuss, having an electrically safe home is definitely one of the most critical. Knowing the basics could help you avoid accidents and ensure your home remains in good condition, whether... Read more

When to Escalate a Debt Recovery Matter to Legal Action

Knowing when to transition from informal debt collection efforts to formal legal proceedings is a decision that many creditors find difficult to navigate. Acting too early can damage commercial relationships, while waiting too long can reduce the likelihood of recovery... Read more

Why Slurry Hose Systems Are Essential for Handling Abrasive Industrial Materials

Transporting abrasive mixtures is a common challenge in industries such as mining, dredging, and construction. These mixtures, known as slurry, consist of solid particles suspended in water or other liquids. Moving slurry through pipelines requires specialised equipment that can withstand... Read more

Why Choosing the Right Dental Clinic Matters for Long Term Oral Health

Maintaining good oral health requires regular checkups, preventive care, and professional treatment when needed. Visiting a trusted Dental Clinic plays a vital role in keeping teeth and gums healthy while preventing more serious dental problems in the future. Many people only... Read more

Is Deep Plane Facelift Safe in Thailand?

When you ask whether a deep plane facelift is safe in Thailand, you’re really asking: “Can I get high-quality surgical care with strong safety standards and reliable follow-up while I’m traveling?” That’s a smart question. But the country name alone... Read more

Why Cloud Services Are Now Essential for Business Growth and Security

In today’s fast-moving digital environment, understanding how cloud services support long-term stability has become a priority for businesses across Australia. As expectations shift and workplaces adopt more flexible models, organisations are turning to cloud services to keep systems running smoothly... Read more